Roofing marketing that books more jobs, not more reports
We build the whole marketing engine a roofing company needs to win local work: a site that converts, top rankings in the map pack and organic search, and a review system that closes the call. One roofer per market, real work every month, and pricing you can see before you ever book a call.
The problem
Why most roofing marketing burns money
If you are spending on marketing but the calendar still has gaps, one of these is usually why.
Renting leads, not owning them
Angi and Google Local Services sell the same roofing lead to three or four competitors, and the calls stop the moment you stop paying. You never build anything you keep.
Agencies that do not know roofing
A generalist agency runs the same playbook for a roofer, a dentist, and a florist. They miss storm season, insurance work, and the searches that actually book roofing jobs.
Reports instead of booked jobs
A dashboard full of impressions and rankings for terms no homeowner types looks like progress, but it does not fill your schedule. Marketing should be measured in calls.
What we do
The complete roofing marketing system
Not scattered tactics. One system where every piece feeds the next, built to turn local demand into booked roofing work.
A website built to convert
Fast, schema-marked service and city pages engineered to turn roofing searches into phone calls, not just visits.
Local SEO and the map pack
Google Business Profile optimization, categories, and rankings so you land in the local three-pack where most roofing calls happen. See our roofing SEO service for the full detail.
Reviews and reputation
A steady review engine that lifts your local rankings and builds the trust that turns a call into a signed roofing job.
Content for storm season
Pages and posts that capture demand spikes after storms, so you show up the moment repair and insurance searches surge.
Cost and value
What does roofing marketing cost?
Straight answers, with the math. Our pricing is public, so you can size the investment before you book a call.
A one-time website build runs $2,500 to $6,000, or an overhaul of your existing site runs $997 to $1,997. Monthly marketing runs $997 to $2,500 depending on how aggressively you want to expand. Unlike renting leads, every dollar builds a channel you own, and the cost per job keeps dropping as your rankings compound.
- Rented leads: pay per lead, shared with competitors, gone when you stop.
- Paid ads: steady flow, but the clicks stop the day the budget does.
- Owned marketing: slower to build, but you keep the rankings and the cost per job falls over time.
Why CurbSide
One roofer per market, on purpose
Most agencies sign every roofer in town and let them fight over the same rankings. We do the opposite.
Exclusive to your market
We take one roofing company per market and turn down your competitors. Your investment builds a lead you keep, not a race against our other clients.
Exterior trades only
Roofing is all we and a handful of exterior trades do. That focus is why we know your busy season, your buyers, and the searches that book work.
Public pricing, honest limits
Every price is on the page, you approve the work before it goes live, and we will never promise page-one rankings, because no honest agency can.
Roofing marketing FAQ
Roofing marketing questions, answered
A one-time website build runs $2,500 to $6,000, or an overhaul of your existing site runs $997 to $1,997. Monthly marketing runs $997 to $2,500 depending on how aggressively you want to expand into new services and nearby markets. Every price is public on our pricing page.
For most roofers it is a site built to convert, strong local SEO and map pack rankings, and a steady stream of reviews, working together as one system. That combination builds an asset you own and lowers your cost per job over time, unlike paid lead platforms that charge more every year.
Paid ads and platforms like Angi or Google Local Services turn on fast but stop the moment you stop paying, and the same lead is often sold to several roofers. SEO takes longer to build but you own the rankings, and it usually wins on cost per lead over time. Many roofers run a little paid to start while SEO compounds.
Roofing SEO is one part of marketing, the work of ranking your site and Google Business Profile in local search. Roofing marketing is the full system around it: the website that converts, the reviews that close, and the content that captures storm-season demand. If you mainly need rankings, start with our roofing SEO service.
No. We take exactly one roofing company per market. If we already work with a roofer in your area, we will not take a second one, so your marketing builds a lead you keep rather than a fight against our own client.
Learn more
Roofing marketing resources
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